You want to turn your blog into a business, but it feels like you just don’t have enough time for that.
What are you supposed to do?
You have a full-time job and you can dedicate just a couple of hours/week on your blog.
I know how blogging feels when you’re a beginner.
You have no clue what to do after you set up your website. You just read a bunch of articles and do what you think it’s right. There’s too much information out there and nobody shows you how to organize everything.
And if you’re anything like me, you just write down and finish random tasks just to feel the satisfaction of doing something. This will keep you busy but it won’t bring you results.
Fortunately, you can manage your time better.
I’ll give you a list of 20 tips that’ll increase your productivity and help you get results in your blogging journey.
Sounds good? Let’s get into it.
1.Set your number #1 goal:
Running a blog can be overwhelming. There are many things to do.
As a blogger, your job includes:
- writing content
- email marketing
- customer service
- web design
- product marketing
- product selling
- social media
And so on. All of these requires different skills. That’s why it’s impossible to do everything at once.
The good news is you can focus on just one thing and ignore the rest.
So, what do you want the most at this moment? More email subscribers? More traffic from Facebook? A better design?
Decide what’s your goal and move all your actions towards that. Once you finish, you can set another goal and repeat the process. You’ll be surprised how much you can accomplish using this approach.
2.Create a weekly schedule:
I don’t know exactly how much free time you have.
But your blog should always be a priority.
Don’t work just ”when you can”. Don’t write only ”when you feel like it”. Don’t let your blog to be the last thing on your schedule.
You’ll never run a business this way.
Why? Because blogging requires a ton of time. If you aren’t serious about it, you might as well give up.
Now, I’m not saying you should ignore your life. Just make sure you work at least 20 hours/week on your blog.
And don’t tell me you don’t have so much time. You can cancel your Netflix subscription and wake up earlier, work in evenings and give up
Maybe you don’t like this idea. But the alternative is to waste years with your blog without going anywhere. The choice is yours.
3.Use lists and notes:
As a blogger, you need to remember a ton of information.
- your competitors
- blog post ideas
- plugins and software names
- marketing ideas
- product ideas
And many, many other things. However, we both know you’ll forget almost everything.
And you need to search for the same information again, which is time-consuming.
The best way to deal with this problem is to create lists and notes. They are a great way to organize your thoughts. Keep as many as you can in Evernote or another similar app.
You’ll save yourself a ton of time doing this.
4.Aim for done over perfect:
Blogging doesn’t requires perfect work. But it requires consistent work.
Don’t waste your time trying to do everything right from the beginning. It’s impossible anyway.
High expectations are great but you also need to be realistic. You’re still in your early stage.
Stop wasting time over-planning what to do. Stop overthinking. Stop procrastinating.
And start to work more.
Aim to do your tasks ‘’good enough’’. Set deadlines and respect them, no matter what. You’ll become better in time.
5.Study your industry:
Do you wonder how this can make you more productive?
Well, think about writing.
When you experiment writer’s block, that happens because of two reasons:
- You don’t study your audience
- You don’t study your competitors
If you would do both of these, you wouldn’t have such problems.
Have you ever met a blogger that loves what he’s doing?
He can talk all day about his passion.
Do you think it’s difficult for him to write? No. In fact, he can do that much faster and better than his competitors.
When you know your readers and your niche, creating quality content is relatively easy.
So, study your industry. Each hour you spend on that now can save you 10 hours in the long run.
6.Adjust your writing process:
Speaking of writing, I used to write and edit my content at the same time. With research tabs opened along with Facebook and Youtube.
I realized it’s too difficult and I decided to make a change.
Now, things are different. When I want to write something, the first thing I do is to close the door.
Then, I open a document and I write on fullscreen. I keep a countdown timer activated in another tab and I set it for 120 minutes. I know when I finish because I hear the timer.
I also give myself permission to create a low-quality first draft and I don’t edit anything.
If you believe your writing process is too slow, I suggest implementing these changes.
7.Prioritize your tasks:
Even if you decide what’s your biggest blogging goal, you still need to work a lot.
The good news is you can prioritize your tasks after this matrix:
As you can see, you have 4 categories.
- Urgent/Important: These are the tasks you need to do first.
- Important/Not Urgent: These tasks are important but you can decide when you do them.
- Urgent/Not Important: Delegate these tasks to someone else.
- Not Important/Not Urgent: Delete these tasks from your schedule. They don’t have any value.
If you organize your work this way, you won’t feel overwhelmed.
You’ll know exactly what to do and when.
8.Use the 2-minute rule:
Most of your tasks are not hard. You just avoid to start them for one reason or another.
What can you do about it?
Use the 2-minute rule.
There are 2 ways to do that:
1. If a task takes less than 2 minutes, then do it right away. You don’t want to deal with it later.
2. Start something for just 2 minutes. Then, you’ll find yourself doing your task for a long period of time.
I always use this rule when I need to write emails and promote my content.
It’s a great strategy to take more action.
9.Take more breaks:
Breaks won’t make you lazy.
On the contrary, they will increase your productivity.
There’s no exact way to take breaks when you work on your blog.
However, I recommend a 30-minute break after 4 hours.
Or you can take a break after 2 hours of intensive work(like writing, editing, etc).
How many breaks you need depends on what kind of person you are. See what schedule fits you better.
Don’t do everything from scratch.
Create templates for your blog posts, emails, landing pages and so on.
They can save you a lot of time. And they’re also a great way to keep consistency.
You can spend money to buy back your time.
Pay someone to clean your house, do dishes or walk your dog while you work on your blog.
These are cheap services and you don’t need to do these things by yourself.
You can also use money to outsource your task and buy automation tools.
All of these will help you reach success much faster.
Turn off your phone and keep it away from you.
Notifications are a big time waster.
You can’t work if you receive a notification every 2 minutes.
Avoid them as much as possible. Don’t worry about phone calls and messages. Most of them are not important. Your time is important.
.Plan, write and edit in different days :
So, let’s try something else. Monday you can outline everything you need to write for the week. Two other days you write everything. And two other days you edit.
Writing productivity is a serious problem. But you can do something about it with this strategy.
Imagine two bloggers.
Let’s call them Jon and Antonio.
Jon publishes content 5 times/week. Antonio publishes content just once/week.
Which one is more productive? Most people would say
But how about the quality? If Antonio spends 20 hours on a blog post and Jon spend only 3 hours, which post do you think will be of more quality?
Of course, Antonio is the winner here.
But this concept is not just about blog posts. Think about your products, sales emails, launching strategies and similar things.
Some of your tasks are really important. And they can produce better results if you spend 10x more time on them.
Sometimes in blogging, you need to be patient.
Don’t focus just on doing more. Focus on getting more out of your time.
15.Create a blogging schedule that matches your energy:
Although you can’t work on your blog whenever you can, there is something you can do.
Start working on your most important task first and keep small tasks for later.
If you work from 9 to 5, maybe you can do your MIT from 5:30 AM to 7:30 AM. Or, at least from 5 PM to 7 PM. Don’t waste your energy doing what’s easy. Do the hard work first and you’ll have a big advantage.
Multitasking doesn’t make you more efficient. By multitasking, you actually wasting more time.
It takes you time to get back on track each time you switch between your tasks.
So, don’t talk on the phone while you answer emails.
Don’t post on Instagram while you share pins on Pinterest. Don’t do 2 things at once.
Do only one thing and move to another when you finish.
17.Block access to your favorite websites:
Do you browse different websites for no reason?
Me too. Sometimes I see an ad, I click on it and I waste 30 minutes of my life. Other times I just enter an URL because I’m bored. In both cases, I waste a ton of time.
Fortunately, I learned how to overcome this. Depending on your browser, you can find an extension to block your access to different websites.
And if you find a new website or something interesting, you can bookmark the page and come back to it later.
If you check out each site you find, you won’t go anywhere.
18.Do what works:
You can’t copy other bloggers because you don’t know what happens behind the scenes.
Also, if you’re a beginner, you should not waste your time doing A/B testing or optimizing your copy on your landing page.
That’s advanced stuff. I don’t know why so many people are focused on that.
You don’t have a team, thousands of dollars to spend on ads and the same skills someone with 10 years experience has.
So, don’t worry about such things. Use your time on something that’s really important in your situation.
If you just started blogging, you probably think you need a lot of time to finish some of your tasks.
But the truth is, you actually don’t.
Parkison’s Law is a real challenge for most of us:
‘’Work expands so as to fill the time available for its completion.’’
Start to schedule more in less time.
This way, you’ll force yourself to work faster and get more things done.
20.Review your real progress:
Most bloggers talk a lot about followers and comments.
But almost nobody talks about customers and revenue. Why? Because it’s easy to hide your real progress behind fake numbers.
Even traffic could be a false indicator of success.
News and magazines have millions of readers but their traffic is of low-quality and they don’t make so much money.
Productivity is all about maximum results in minimum time. But some of your results should be ignored.
Keep this in mind and you’ll know how to use your time better.
Blogging is complicated.
Especially when you still have a full-time job. However, you can learn how to use your limited time well.
Implement these strategies for the beginning. And if you found the article useful, feel free to share it on Pinterest.